Ginza LOFT: Your Ultimate Guide to Tokyo Souvenirs and Lifestyle Goods

The Ginza branch of the renowned lifestyle store, LOFT, is a massive, multi-story shopping destination perfect for finding high-quality Japanese souvenirs, unique stationery, and innovative beauty products. Here is a guide to what you can find across the floors:

Table of Contents

1F: LOFT FOODLAB & Unique Beverages

On the first floor, you can grab a bite to eat the cafe. Open through the day, you can drop by for brunch or teatime too. Selling breads and desserts made using Japanese wheat is GARDEN HOUSE CRAFTS, then you have a restaurant that started in Kyoto called Sawa, as well as Super Ice Creamery, where you can shop for ice cream made with carefully selected ingredients and state-of-the-art technology.

Beverages you can’t find at convenience stores

Next to the cafe on the first floor, you can also buy various beverages from around Japan: flavors ranging from salty ciders to watermelon.

There was also a variety of flavors of fruity aamazake, which is a traditional sweet, low-alcohol Japanese drink made from fermented rice.

Even if you don’t wish to buy, the bottle labels are quite unique and cute. You can enjoy browsing through the umpteen flavors.

2F: Health, Beauty, and the Tester Bar

The second floor is dedicated to health and beauty products. At the Tester Bar, you can try a range of cosmetics that are available for purchase. Isn’t this great?

You can freely try a vast range of cosmetics available for purchase. From mascaras to eyeliners, base makeup, and brushes—you’ll find a test sample for nearly everything. Being able to test makeup, especially lipsticks and eye shadows, is essential to know if it suits your skin tone.

Create unique pendants

Look for the section where you can decorate pendants by adding various parts to a transparent heart-shaped casing, an ideal activity or souvenir for children.

4F: Lifestyle Goods and Sake

The fourth floor has miscellaneous lifestyle goods, focusing on daily items, interior products, and unique gifts.

Among the many products, you can find a range of sake (nihonshu and shochu). Nihonshu is an ideal gift for someone who likes to try liquor from different countries.

If you don’t want to carry glass bottles full of liquid, how about buying “o-chokko,” tiny cups for sipping sake? The Mt. Fuji-themed ones look classy and, since Mt. Fuji is a symbol of Japan, make for a cool gift!

There was also a cup with a new era name, Reiwa.

5F: The Stationery Corner

Almost all lifestyle stores in Japan have a floor dedicated to writing and craft materials, and LOFT is no different.

You will see similar products as other stores but there will also be some limited-edition goods as well as unique items like this Goshuincho (御朱印帳).

One of the new things we found was an Omikujicho (おみくじ帳). If Goshuincho is a notebook for collecting stamps from temples, Omikujicho is a notebook to collect Omikuji, or fortunes. In Omikujicho, there is a space where you can write down the date and the name of the temple where who picked your fortune.

6F: Japanese Souvenirs and Culture

This floor is a perfect destination for tourists looking for unique and affordable souvenirs. The space is divided based on themes or motifs so you can veer to things you like: Mt Fuji, Maneki Neko (beckoning cat), Daruma, and Sumo, to name a few.

You can buy various goods related to Japanese culture, character goods, and unique items like a Snow Dome featuring aspects of Tokyo.

LOFT is not a shrine or temple but you can still buy cute Omikuji! These ceramic statues have a slot where your omikuji is hidden.

The floor frequently hosts pop-up stores featuring local artists or seasonal goods as well!

Shopping Made Easy

Are you sold on stopping by during your trip to Tokyo? Ginza LOFT provides a concentrated, high-quality shopping experience where you can find everything from high-tech Japanese beauty products to unique cultural souvenirs.